Toys for Tots announced the expansion of their year-round efforts to support those less fortunate by distributing one million toys, books, and games to families in need now. While Toys for Tots is primarily known as a Christmastime charity, the organization recognizes there is still great need to provide emotional support and doesn’t want to wait until the holiday season to deliver hope to children in need.
As a nation we’ve all been hopeful that the Coronavirus pandemic would be in our rearview mirrors by now, but the sad reality is that COVID-19 has had a long-term impact on just about every sector of our society. Less fortunate children likely suffered the greatest learning loss by not being able to attend in-person classroom instruction, and in order to help combat that Toys for Tots has decided to distribute one million toys this spring and summer with a focus on toys that teach providing STEAM-related toys.
The organization realizes the importance of reminding children that there is still joy to be found in simple gifts every day, no matter how difficult things may be right now. That is why we are once again partnering with Good360, the global leader in product philanthropy and purposeful giving, and providing them with one million toys to distribute via their network of nonprofit organizations across the United States to DoGoodNOW.
“Toys for Tots is more than a Christmas charity—that is why we want to DoGoodNOW and expand our partnership with Good360,” said Lieutenant General Jim Laster, USMC (Retired), president and CEO of the Marine Toys for Tots Foundation. “Without the assistance of Good360 and their vast network of non-profits throughout the country, Toys for Tots would not be able to distribute the one million toys we’re providing to families who are struggling outside of the holiday season.”
“With so many families struggling during the pandemic, Good360 is proud to continue the great work of our Marine Toys for Tots partnership,” said Matt Connelly, CEO of Good360. “We’ve seen firsthand how toys, books and games bring joy to children and their loved ones served by our nonprofit partners and expanding our efforts will significantly increase the impact of our program.”
Toys for Tots and Good360 have complementary strengths, and this partnership will generate greater impact. Together we are more than just the sum of our parts—together we can DoGoodNOW. The two organizations launched their collaboration in April of 2020 and since that time have distributed 1.8 million toys, games, and books.
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