The New York Jets have announced a new multi-year partnership with IdentoGO by IDEMIA, the country’s preeminent identity-related service provider and exclusive provider of TSA Pre✓®. The agreement marks IdentoGO’s first NFL partnership and first exclusive sponsorship in professional sports. The deal makes IdentoGO the official identity security and biometrics partner of the New York Jets.
“We are proud to be the first sports team to partner with an industry leader like IdentoGO,” said New York Jets President Neil Glat. “IdentoGO’s commitment to innovation and providing the best possible customer experience tightly aligns with our own philosophy. We look forward to working with them to explore new ways to provide our fans with access to new and improved technology to improve the gameday experience.”
The new deal will also provide Jets fans with the opportunity to register for expedited security screening for travelers (TSA Pre✓®) at MetLife Stadium on game days. The activation, which will take place at all Jets home games during the 2017 season, will be located between lots E and F, outside the MetLife gate. For more information on TSA Pre✓® enrollment, please visit identogo.com/jets.
“It is our mission and responsibility to make our security solutions, like the TSA Pre✓® program, available to as many people as possible,” said Didier Lamouche, CEO of IDEMIA, the company that provides IdentoGO services. “Our partnership with the Jets allows us to reach as many as 75,000 fans at each home game and enroll a high percentage of those people into the proven safe and secure program. We are thrilled to be working with such a world-class organization.”
Additionally, the partnership includes an innovative pilot program focused on leveraging IdentoGO’s wide-range of technology with the sole purpose to be potentially implemented as part of the fan experience at New York Jets home games and other Jets events throughout the year. The partnership also includes signage at MetLife Stadium, as well as digital, and social assets.