Parsippany-based Guidemark Health, a healthcare communications agency, announced the appointment of Michael Parisi as chief executive officer. Parisi, a 27-year healthcare communications veteran, is a proven industry leader with an impressive track record of success. In his new role, Parisi will be responsible for all Guidemark Health offices and lead the agency’s Advertising/Marketing/Communications, Medical Communications, and Learning businesses.
Prior to joining Guidemark Health, Parisi was a managing partner at Ogilvy CommonHealth Worldwide. Parisi joined the organization in 2000 and steadily earned increasing leadership roles and responsibility, with a strong focus on expanding the agency’s service offerings and global client base.
Parisi has always drawn inspiration from his involvement in patient communities and health-related charities. He sits on several nonprofit boards and currently serves as board president for CancerCare®, a leading national organization that provides free professional support for anyone facing a cancer diagnosis.
Staying ahead of the curve
“The speed and magnitude of change across the health care sector continue to grow and intensify, making it an exciting time to take on this new role,” said Parisi. “To meet clients’ ever-changing needs, agency partners need to be both nimble and well prepared to help develop solutions that truly impact our clients’ brands and businesses.”
According to Jeffrey Goodrich, representing the Guidemark Health Board of Directors to whom Parisi will report directly, “With broad and deep subject matter expertise, a client-driven focus, and a personal passion for health and wellness, Michael is the perfect fit for Guidemark Health.”
“What really thrills me about this fantastic opportunity at Guidemark Health is the people,” said Parisi. “The amazing entrepreneurial spirit and intense focus on clients and their businesses excite me about what the future holds for us and our ability to deliver the highest level of service for our clients.”
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