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Meadowlands Live CVB’s Website Relaunch Shows North Jersey’s Assets

Comprehensive Marketing Plan Designed to Highlight Region’s Hospitality, Entertainment and Shopping Assets Ahead of American Dream Fall Opening

The Meadowlands Live Convention and Visitors Bureau (MLCVB) has rebranded its website to be used as a guide to the Meadowlands Region’s extensive meeting, hospitality, dining, shopping and recreation options in North Jersey.

With more than 20 million visitors expected at American Dream Meadowlands annually, the bureau is making certain visitors will have all the appropriate resources for an extended stay at their fingertips.

Meadowlandslive.com features nine videos, an events calendar highlighting everything from concerts and sports at MetLife Stadium to local community events, as well as links to local hotels, restaurants and transportation options.

“The Meadowlands is no longer the country’s best kept destination secret,” said Jim Kirkos, president and CEO of the Meadowlands Chamber and CVB.  “The site will show that we’re minutes from Newark Liberty International Airport and a diverse variety of entertainment and attractions making it easy to plan a fun-filled vacation here.

The new website will be supported by a digital marketing campaign that integrates social media marketing, pay-per-click Google advertising, and premium network website advertising designed to engage prospective travelers with the robust offerings in The Meadowlands Region.

“The next internet search after purchasing tickets to American Dream’s Nickelodeon Universe, DreamWorks Water Park, or one of its other attractions should be The Meadowlands Live website; people will really be amazed by the upscale dining and hotel experiences they can have just steps from the entertainment center, and for a fraction of what they’d pay on the other side of the Hudson River.”

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