General Business

Esports Entertainment Group Launches NJ Betting Operations

Hoboken-based Esports Entertainment Group, Inc. has successfully completed the ‘soft play’ phase of New Jersey’s Division of Gaming Enforcement regulatory process for betting in the state. The company’s esports betting platform will debut its full launch today, allowing registered bettors across the state of New Jersey to place wagers on approved professional esports events.

Esports Entertainment Group is the first operator to be granted the right to launch full esports betting operations in the state of New Jersey. The company’s platform allows bettors across the state of New Jersey, the 11th most populous U.S. state, to wager on their favorite esports teams in real-time as part of a seamless and immersive experience. Players are able to leverage their esports prowess across games such as Call of Duty™, Overwatch™, CS:GO™, League of Legends™ and DOTA 2™.

“We are pleased with the completion of the soft play period, which is a testament to all the hard work by our team over the past year,” said Grant Johnson, CEO of Esports Entertainment Group. “As the first licensed esports-focused betting site in North America, we’re thrilled to fully launch the platform in New Jersey, one of the largest and most promising jurisdictions for sports wagering in the country.”

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