Allendale-based Kristian Regále Inc., has announced that its FRÏSA Elderflower non-alcoholic, sparkling European-inspired botanical beverage has been recognized by Beverage World’s 6th Annual BevStar awards. FRÏSA Elderflower, launched in January 2015, has earned the Category Pioneer Award in the Specialty category of the 2015 BevStar Awards.
Beverage World’s 6th Annual BevStar Awards recognize brand innovations across all major segments of the beverage industry. Judging is based upon ingredients, packaging, market positioning, and uniqueness. FRÏSA’s award winning Elderflower was selected because of its delicious taste, honey-infused flavors, subtle hints of elderflower, and its smart packaging. The criteria used to judge different brands included product taste, ingredients, packaging, market positioning, and uniqueness.
“This is Kristian Regále’s first BevStar Award, and we are delighted that FRÏSA Elderflower has been recognized for its unique and innovative qualities,” said Casey Beard, General Manager and Chief Operating Officer at Kristian Regále. “We are thrilled to receive the Category Pioneer Award for FRÏSA Elderflower, and honored to join this elite category within the beverage community.”