Bayer Names New President of US Operations

On Jun 21, 2023

Bayer has named Sebastian Guth as its new senior Bayer representative and president of Bayer U.S. He will oversee all Bayer U.S. operations, beginning on June 30.

Guth, who has been with Bayer for 17 years, will retain leadership of the pharmaceuticals business for the U.S., a critical growth market for the company, and Canada. Bayer will shift oversight of the company’s Latin America Pharmaceuticals business to Heike Prinz, head of Commercial Operations for the EMEA Pharmaceuticals business.

“I am honored to lead Bayer U.S.,” said Guth, incoming senior Bayer representative and president of Bayer U.S. and Pharmaceuticals North America. “I look forward to working with the country leadership team and the entire organization in this new capacity as we continue to accelerate growth and foster an inclusive, vibrant, and entrepreneurial culture in the U.S. I am excited about our future.”

Guth has played an instrumental role in driving growth and innovation, according to Bayer. Most recently as President of Bayer’s Pharmaceuticals business for the Americas region, he led the successful turnaround of the U.S. business, reigniting the company’s growth momentum and expanding its commercial footprint.

Prior to his current role, he served as executive vice president and chief marketing officer for Bayer’s global Pharmaceuticals business. Previously, Guth served as president & chief executive officer of Bayer Yakuhin Ltd., Osaka, leading Bayer’s healthcare business in Japan.

“Sebastian Guth is a seasoned leader who has successfully guided the North America Pharmaceuticals business to growth, with a focus on strategy and innovation that has benefitted countless patients and helped strengthen Bayer,” said Wolfgang Nickl, CFO and member of the board of management at Bayer. “His experience and deep understanding of the business, customers and other stakeholders will benefit our entire U.S. organization and help advance Bayer’s global success.”

Guth started his career in the pharmaceuticals industry with Schering AG, where he held senior roles in Asia, Europe and the Middle East. Following Bayer’s acquisition of Schering in 2006, Sebastian served as chief executive officer of Bayer Turk, Istanbul, and was senior representative of the Bayer Group in Turkey.

A strong advocate for workplace culture, including advancing diversity, equity & inclusion, Guth currently serves as Bayer’s executive sponsor for GROW, the company’s business resource group focused on advocating for women’s advancement. He also works with partners across the pharmaceuticals industry through his role as a board member of the Pharmaceutical Research and Manufacturers of America (PhRMA), chairing its FDA and Biomedical Research Committee. He is a member of the Health Section Governing Board of BIO and is a trustee of Children’s Aid, one of America’s oldest and largest child welfare organizations.

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