Little Falls Studio is the ‘Swiss Army Knife of Media’

East Main Media offers full-service content creation and much more.

By Jim Pytell, Assistant Editor On Nov 29, 2019

Tucked away on an unassuming street in Little Falls sits a full-fledged media company that delivers more than 200 television episodes annually, yielding millions of views across broadcast and online platforms.

Its name is East Main Media.

The independent production and post-production media company, which is a division of ACIEM LLC, both founded by Brian Brodeur, offers full-service branded content creation, promotion and distribution.

“We’re like the Swiss army knife of media,” Brodeur says. “We have the services, such as editing, filming, sound, music, captioning and more. We have the space. And we have distribution.”

Some of the clients that East Main Media has served include PBS, RWJBarnabas Health, McLaren Automotive, ITN, FOX Sports, and NBC/Universal. Notable projects include recording sessions with Keith Urban in Nashville, dialog recording for Brooklyn99, a Barack Obama book/DVD release for Barnes & Noble, and Disney’s “Miles from Tomorrowland” with Buzz Aldrin.

“Whether it’s a product launch or demonstration, board meeting, professional networking event, book signing, podcast with a live audience, or TED talk-type presentation, we offer a customizable space with best-in-class audio/video production capabilities,” Brodeur says. “The interiors are fully adaptable to our clients’ unique needs, and all of our tech talent and audio/video equipment is in-house and on premises. … But it’s not just your typical ‘black box’ television studio. It’s a funky place that’s unique and has its personality. That personality is who we are.”

You can feel that personality upon entering the newly renovated 5,500 square-foot building in Little Falls, ripe with a 1930s art deco lobby whose stairs immediately lead to the facility’s 2,000 square-foot main event room, which still manages to maintain a cozy level of intimacy. Along the walls you’ll notice doors which each lead to support suites used for catering, hair and make-up, and even a VIP green room.

Including Brodeur, East Main Media has seven employees who fill positions of producers, editors, writers, audio engineers and more. Interestingly, much of the current staff participated in East Main Media’s own internship program.

“Our interns get hands-on experience by shadowing on-location and assisting our team of professionals on real projects that come through the studio,” Brodeur says. Previous East Main Media interns have gone on to NJTV, “Dr. Oz,” and more.

Overall, Brodeur has found success throughout his career not just from his work ethic or passion for the arts, but also because of his ability to be malleable in the face of change – and when it comes to digital media, the industry is certainly transforming.

“You can try to control these things all you want – to your detriment,” Brodeur says. “At some point, you have to realize you are along for the ride.”

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