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Primark to Open First New Jersey Store

Primark, a European fashion retailer with 310 stores in  11 countries, has announced the opening date of its fourth US location and first in New Jersey, at the Freehold Raceway Mall on Saturday, July 16th.

“Following our three US store openings at Downtown Crossing, Boston, King of Prussia, Pennsylvania and Danbury, Connecticut, we are delighted that New Jersey will be the location of our fourth store,” said Paul Marchant, Primark Chief Executive.  “We continue to receive extremely positive customer feedback and the opening of our store at Freehold Raceway Mall marks another important step in presenting the Primark brand to US consumers and raising awareness of our unique formula of Amazing Fashion, Amazing Prices.”

With approximately 50,900 sq. ft. located on the upper level, south end of the mall, Primark’s new Freehold store will feature a vast variety of constantly refreshed womenswear, menswear, children’s wear, home goods, beauty products and gifts. Modeled on Primark’s latest contemporary shop concept, the store’s design will feature a trend room, 65 fitting rooms and 47 registers.

“We look forward to strengthening ties with the Freehold community through Primark’s recognized dedication to customer experience, which is reinforced by our focused recruitment campaign currently in process to establish an exceptional local team,” said Jose Luis Martinez de Larramendi, President of Primark US.

Primark is actively hiring for the Freehold Raceway Mall store at its recruiting center on the upper level of the mall.  A wide range of opportunities are available as Primark looks to fill over 275 positions including retail support and visual merchandising to cash office and stockroom roles.

In addition to three stores currently open in Boston’s Downtown Crossing, Pennsylvania’s King of Prussia Mall, Connecticut’s Danbury Fair Mall, Primark has announced plans to launch in six further locations – Willow Grove Mall (Willow Grove, Pa.), Burlington Mall (Burlington, Mass.), Staten Island Mall (Staten Island, NY), South Shore Plaza (Braintree, Mass.) and American Dream (East Rutherford, NJ), Kings Plaza (Brooklyn, NY).

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